Last week I had the enormous pleasure of (finally) shooting the delightful Dasha McGee of Dasha McGee Property. Dasha already had a very strong brand identity which she was using all over the place, but she wasn’t quite leveraging its potential becuase her imagery wasn’t current and not consistent with her brand in its look and feel. This inconsistency can make some clients feel uneasy about your brand, like they can’t trust it, and they might go elsewhere.

So, we worked together to craft Dasha a gorgeous personal brand collection for her to compliment her existing brand identity. Dasha had a firm idea of what she wanted and how she wanted to use the images along with a plan in place for her existing collateral such as a billboard that was in desperate need of replacement. As a local real estate agent, there’s nothing more important than “trustability”. Your clients decide on your trustability before they’ve even engaged with you, by your personal brand. Don’t underestimate the power of your personal brand. Don’t be put off by the new fancy moniker “personal brand”. Its always been there. Its just now that the interweb has sent our accessibility into hyper-drive that it has become a “thing”. What was it before the internet??? Reputation.

   

By Samantha Halpern
B. Visual Communications (Photography & Digital Imaging)
Dip. Fine Arts (Photography)
Fully Accredited Member of the AIPP since 2008

Owner and Principle Photographer at JettyBlue Photography

Email me to connect and book a personal consult to discuss your online business branding and how JettyBlue Photography can give you the tools to compliment your content marketing strategy.

sam@jettyblue.com.au 0414 412 069.

To celebrate Felicity & Kevin’s 1st anniversary this weekend, here’s a sneek peek at their gorgeous album, custom designed by yours truly. Themed to reflect their wedding day look and feel, it includes every detail and text hand-picked by Felicity, their digistorybook album is a bespoke artwork piece unlike any other. It has it’s own personality that will take them back to their day with the turn of every page. Forever.

Kelly and Luke had their engagement shoot late last year and ever since then, I’ve been looking forward to their big day. My first at the new Greenery in Cronulla, they didin’t dissapoint! I was an amazing day.

Congratulations guys, I wish you all the love in the world for a beautiful future together.

Bride’s Dress – Alfred Angelo
 
Bridesmaid’s Dresses –  AQ/AQ
 
Make-Up & Hair – One Sweet Day Makeup Artistry and Tanya Ireland Mobile Hair Stylist
 
Bridesmaids –  Elly Lowery (Maid of Honor), Victoria Gault, Claire Housego and Belinda Sale
 
Groomsmen – Kurt Tucker (Best Man), Dean Conway, Daniel McGrath, Ben Gruggen
 
Celebrant – Catherine Kennedy
 
Ceremony Location – Darook Park, Cronulla
 
Wedding Stylist – Wedding Ceremony Creations
 
Band – Ruby Keys
 
Cake – Grace’s Cakes – Cakes for all Occasions
 
Stationary – BEJOYFULpaper
 
Floral Artist – Lovely Bridal Blooms
 
Reception Venue – The Greenery Cronulla
 
Honeymoon destination – Hawaii

Well, my week of family portraits was punctuated with yet another returning customer (yay!). I captured Josien & Adrian’s beautiful Hunter Valley wedding last year and I was delighted when Josien contacted me from their home in Dubai to tell me about their brand new baby and to arrange their first family portrait on their Xmas visit home to Oz.

The grandparents came along too which was just great and I loved catching up with them. Baby Sienna was a model baby (as were all my babies this week!) and Oma’s monkey impersonations certainly helped bring out those special smiles!

Congratulations Josien and Adrian, you have a beautiful new baby. No doubt she’ll be spoilt rotten by the Nanna’s!

 

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I was so lovely to see Trinity and Matt again. I first met them when I photographed Ben when he was about 6 months old and they’ve come back to me with each of their children at that same age to update the family portrait. As a photographer, that is an absolute delight to share in their family history.

Here’s the next (and last Trinity tells me 🙂 installment…

 

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Last week I had the delight of photographing one of my couples from winter of 2012, Bronwen & John with their brand new daughter Lily.The Belko Experiment film

 

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